Utukutu radost
Utukutu radost is an unusual toy store in Prague, founded by Gábi and Viktor Hrdinovi, that offers a unique, hands-on shopping experience where children are encouraged to play and explore. It focuses on high-quality, sustainable, and open-ended toys designed to bring joy and support child development.

🧸 An unusual toy store in Prague, founded by Gábi and Viktor Hrdinovi.
✨ Opened in June 2022, it focuses on joy, movement, and sustainable, open-ended toys.

Why Go

🛍️ Discover a unique, hands-on shopping experience for children
🤸‍♀️ Kids are encouraged to play, experiment, and explore freely
🌱 Find high-quality, sustainable, and educational toys
👨‍👩‍👧‍👦 Enjoy a family-friendly atmosphere with expert advice for all ages
🎨 Experience a joyful and colorful showroom that avoids overstimulation

Hours

🗓️ Open every weekday
⏰ From 10:00 to 17:00

What to Expect

💡 Motto: 'less is more' — emphasizing quality over quantity
🌳 Products prioritize quality materials, safety, and timelessness
🧩 Wide selection of 'open-ended' toys, popular in Montessori and Waldorf schools
👶 Caters to children from babies to schoolchildren
🎁 Expert advice for selecting gifts for various occasions

Tags
toy storechildrenfamily-friendlysustainableeducationalpragueshopping